Churn Prediction: Based on message patterns (e.g., delay in replies, fewer emojis, cancellation signals)
Upsell Timing: Detect when a customer is likely to need a refill, renewal, or upgrade
Content Scoring: See which message types (length, tone, media) correlate with conversion
Agent Productivity Forecasting: Match agent performance with time of day or ticket complexity
Use tools like Python, BigQuery ML, or AWS SageMaker to model outcomes and score users in real-time.
57. Hyper-Contextual Retargeting via WhatsApp
WhatsApp gives you micro-context kuwait whatsapp number data most marketers can only dream of. Use it to retarget with surgical precision.
Examples:
If a user asks about price but doesn’t purchase → Retarget with a limited-time discount
If they abandon cart after asking about shipping → Retarget with “Shipping now free for 24 hours”
If they join a product waitlist → Retarget with exclusive early access
Implementation:
Tag intents using WhatsApp API or NLP
Use CRM (e.g., Klaviyo, ActiveCampaign) to build trigger-based automations
Track click behavior for refined timing
This is intent-based retargeting, not just page-based.