Understand the importance of having the right selling price for real estate and how easy it can be to find it.
1. The right sales price makes a property sell faster
Imagine you have a property to sell, but it is currently overpriced. The first consequence of a poorly priced property is that many potential buyers will not book viewings. Do you know why?
Because if the asking price is too high for their means and in relation to other available properties, they will choose to look at other properties rather than try to negotiate a better price. And if, on the other hand, the price is too low, they will probably think that something is wrong with the property.
The worst thing is that after a while on the market, it will start to be seen as problematic, making it even harder to sell! You've probably experienced something similar when buying a property for a client, right?
When you perform an online property valuation and set the right selling price for a property, you position it appropriately on the market. Therefore, it will start to be seen as an attractive offer, attracting more visitors, making it more competitive and increasing the chances of a quicker sale.
New: HOT DEAL tags and ratings for the best opportunities on the market.
2. Helps set expectations about an offer
Whether it is due to emotional ties to the property or to increase the return on investment of their business, more often than not, the client will want to sell their property for the highest price possible.
When you have a property valuation report that allows you to show your client what factors were taken into account when deciding the selling price of a property and what the market is like at the moment, you can set their expectations. From that point on, their mindset will start to work with real figures, rather than unrealistic thoughts.
3. Helps create strategies for a possible negotiation
Another point about having a clear chinese overseas british database understanding of the selling price of a property is being able to define how much room you have to negotiate. This works for many situations.
When it comes to changing the price of a property for sale, if the property is overpriced, finding the right price will help you know exactly how much you should try to lower when negotiating with the seller. On the other hand, if the property is underpriced, it will help you show the owner how much they are losing by not increasing the sale price.
You can also add a percentage of the total value to the sales price, which will serve as a negotiating margin. This way, if a buyer is interested in the property, they will already have in mind how much you can lower the price to close the deal faster.
You won't need to ask your client's permission, which will speed up the selling process, ensuring that your client receives an appropriate amount for the property. And the same applies to renting, of course.
Real estate appraisal report: how to find the right price for a property
There are many factors to consider when setting the right price to sell or rent a property. For example, you need to think about the quality of the location, the state of maintenance of the property, the demand for real estate like the one you have to offer in the local market, and much more.
That's why using a real estate valuation calculator is something that can save you a lot of time and effort as a real estate agent.
CASAFARI Property Valuation, our real estate valuation tool, compares your property to others in the same location and with similar characteristics to find the most accurate sale or rental price possible. This is especially relevant to ensure you are basing your pricing strategy on what is actually happening in the market, rather than on assumptions or past experiences.
Real estate valuation: easily find your properties' competitors
But, in addition to that, our property valuation report also provides you with information that you can use to justify your choice of a specific sale or rental price to the owner, as well as to explain to them how the market is behaving at the moment for properties like the one you are selling.
The report will show you:
A suggested sale or rental price;
An analysis of similar properties;
The average time it takes to sell or rent properties similar to the one you are selling;
Points of interest around the property that could affect the price;
What are the competing properties on the market and how much are they selling or renting for;
Charts showing price developments and price distribution for properties like yours.
It's all done in a few minutes and can be accessed via PDF or smart link, making it easy to use with clients. Amazing, right?
New customization options for your real estate appraisal report
Stop wasting hours searching for the information you need to create a pricing strategy and let technology work for you! Sign up now to use CASAFARI’s property valuation calculator, a tool that will boost your business with the right sale or rental price.
